Case study
Fernbank: our longest-running partnership
We designed and fitted out the resident gym at Fernbank, we run it, and we've run classes for residents since 2022.
How we built it
A resident gym, from first plan to every week
Fernbank goes back further than any of our other partnerships. We started in November 2022, before the gym existed, by getting residents onto the Collective app and running classes on site. When the time came, we designed the resident gym from start to finish, managed the procurement, installed it alongside Apollo Fitness, and now run it.
01 Residents First
Residents joined the Collective app in November 2022, and we were introduced at the Festive Fair that December.
02 Classes On Site
Free on-site classes began in January 2023: yoga, Pilates, running club, circuits, and strength and conditioning, with themed sessions like a St Patrick's Day takeover.
03 Design And Install
We designed the resident gym from start to finish, managed the procurement and installed it alongside Apollo Fitness. Then we filmed an induction video so every resident knows how to use it.
04 Running It Day To Day
We run the gym and look after the equipment, so it stays in good shape for residents.
05 Classes Every Week
From fortnightly yoga to strength classes in 2025, there's always been something to join. Today our coach runs a Monday class, with a residents' group chat that keeps new people joining.
Built To Fit The Building
Over four years, Fernbank's classes have run as free resident events, as an amenity the building pays for, and as classes residents book and pay for themselves. We've adapted each time so residents always have something to join, alongside a Residents Health Challenge and seasonal events like the Festive Fair.
What Fernbank Residents Have
- A Resident Gym Designed By Collective
- An Induction Video For The Gym
- A Weekly Coached Class
- The Collective App
- Resident Challenges And Events
- A Gym That's Looked After
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